Many people think of SEO (search engine optimization) as something that only website developers and IT professionals need to worry about. But the truth is, SEO should be a key consideration for any professional who creates online content – including copywriters. Here’s a look at… Read More »Why SEO Matters for Copywriters
If you’re in the business of selling automotive parts, then you know that an accurate, well-written description can be the difference between making a sale and getting passed over. In order to write descriptions that sell, you need to focus on three things: accuracy, brevity,… Read More »How to Write Automotive Parts Descriptions that Sell
Your website’s copy is important for more than just SEO. The words on your pages have a direct impact on your website’s user experience (UX). In the automotive industry, where competition is fierce and margins are thin, a good UX can mean the difference between… Read More »Copywriting Tips for Automotive Websites